Client: The Richards Group for Keurig Dr Pepper
Agency: Encore Live
Project: Dr Pepper Fansville Pit Stop activation 
Produced the first real-life Dr Pepper Fansville town experience in Davis, Oklahoma during the OU vs UT college football rivalry game weekend. Secured and transformed a local gas station into an immersive Fansville pit stop with a pop-up Dr Pepper convenience store and gift shop filled with limited-edition Dr Pepper products and an exclusive Dr Pepper flavored fried pie. 
Services: Creative Director – directed the creative development, design, and production of the Fansville set and experience.
Award: 2020 Gold ADDY for Out-of-Home & Ambient Media (The Richards Group)

Recap video by The Richards Group

AAF Dallas – Gold ADDY Award for Out-of-Home & Ambient Media 

Produced concept rendering

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